5 Reasons Why Print Isn't Dead
Are you one of those people that thinks print is on the way out? Think again! While it's true that we live in an increasingly digital world, print still has its place. Here are 5 reasons why print isn't dead: Tangibility: There's just something special about holding a printed piece in your hands. Unlike digital media, print is something that you can touch, smell, and even taste! There's a certain level of physical interaction with print that makes it unique. Credibility: Printed materials also increase credibility. If you're a small business or a start-up, this is invaluable. By using print, you can show your audience how much value your message has. Personal connection: Building a personal relationship with your customers takes time and effort. This investment will pay off in the end, though, especially when you are striving to build a personal connection with your customers and clients. Direct mail campaigns and other printed materials are both great ways to re...